Marketing, Sales, and Advertising Directors
Marketing, sales and advertising directors plan, organise and direct advertising campaigns and market research and formulate and implement an organisation’s marketing, sales and social media policies.
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£77,576
New workers start around £30,466.73. Normal pay is £77,576 per year. Highly experienced workers can earn up to £140,097.23.
49
Job counts include both employed and self-employed persons in Cornwall, and do<br /> not distinguish between full and part-time jobs.
Daily Tasks
- Produces and/or assesses reports and recommendations concerning marketing, advertising and sales strategies.
- Stays abreast of changes in market trends and advertising rates.
- Controls the recruitment and training of staff.
- Examines and analyses sales figures, advises on and monitors marketing campaigns and promotional activities.
- Conceives advertising campaigns to impart the desired product image in an effective and economical way.
- Defines target group for advertising campaigns and implements strategy through appropriate media planning work.
- Discusses employer’s or clients’ requirements, plans and monitors surveys and analyses of customers’ reactions to products.
- Liaises with client to discuss product/service to be marketed and develops the most appropriate strategy to deliver the objectives.